Gyroscope is a boutique Design & Artificial Intelligence consulting firm.

Meet the humans training the machines
Gyroscope is a ‘Professionals as a service’ team assembled for focused deliveries.
Pooria and Joe are the founding partners of Gyroscope.
It is common for Gyroscope to expand its footprint to deliver.
We:
Respect your staff’s time Use a foundation of data Create more than prototypes
balancing thinking + making
THINK
You didn’t pick the teams working on your projects at random. We consider their years of industry and category knowledge and assume that they have ideas and hypotheses to test.
A Gryroscope maintains direction while traveling at speed.
MAKE
When used correctly, AI tools can increase the number of ideas and at higher fidelity. No two organizations use the same set of tools in the same way—much less have the same guidelines for AI. We embrace constraints while delivering on your goals.
Partners & Clients
Partner_01
overview
Industrial Designer, Architect, and Product Marketer, 15 years of experience shipping consumer, medical and Automotive Products. Led the charge on generative design for design and engineering
geography
British born Persian, diehard Londoner, now an Oakland CA transplant. Not quite ready to say he’s “from the Town”
vitals
Generative Design pioneer, Design Museum exhibitor, most of a PhD in Additive Manufacturing applications.
metadata
MORE STUFF
Avid RC and full scale drifter, owner of RC drift brand KaijuRC
Occasional music producer
will destroy you in scrabble
Partner_02
overview
20+ years delivering digital and physical experiences. Working with Artificial Intelligence since IBM decided to ‘productize’ Watson. Driven value for consumers, enterprise users, and everything in-between.
geography
Chicago native living in Austin for the last decade. Accidental Texan who says 'y’all’ and drives a pickup truck. He has been to a ranch more than once, felt out of place both times.
vitals
Enjoys assembling effective creative teams and bringing them compelling work. Formerly of the team that took IBM Design from 12 to 3k in three years.
metadata
BEEN THERE, DONE THAT
Don’t take his word for it—see where he’s been and what he’s done here.
PRIVATE
Is only on IG for the memes, likes nothing.
MAD PROFESSOR?
Adjunct professor at UT Austin for over five years, teaching a combination of Visual Communication, Research, and Prototyping.
He’s not actually mad, that’s just his resting beard face.
frequent collaborators
brooks hamilton
Gyroscope is fortunate to work with many talented people. The individuals featured below represent deep expertise in an area where we deliver value.
Over a decade of experience in all things AI-related.
Founder, Mentor, Product Manager, VP of Services, Senior Director, Practice Director, and more. A man of many titles and a singular passion—Artificial Intelligence.
He reads all the Substacks that matter while the pixels are still cooling.
Scared of heights and the Pontiac Fiero.
Capacity demands resources, and we work with the best^ to suit your needs.
Felipe Paragas
Been in AI since before Computer Vision was cool.
PHD in Electrical Engineering. His thesis utilized AI for advanced healthcare applications. Legitimately worked on curing cancer before solving business problems at scale.
He speaks three languages and curses in Python under his breath.
He can deliver what most people debate about.